MySephora Donations

When you earn 100 points with our loyalty programme MySephora, you get the option to donate to charity. Every time you choose to donate your rewards, Sephora will give £5 to our charity partner Face Equality International. Your generosity provides vital support to the facial difference community. Thank you for helping us build a world that embraces everyone’s unique face.

Who are Face Equality International and what do they do?

Facial disfigurement is a globally neglected human rights issue. One in 111 people have a disfigurement. All of whom are subject to stigma and discrimination, in an appearance-obsessed world where disfigurement means disadvantage.

There are no other organisations that exist to achieve social justice for thiscommunity. This is why Face Equality International (FEI) runs a growing Alliance of NGO’s, charities and groups, supporting individuals and organisations alike to campaign for change.

Where Your £5 Donation Goes 🧡

When you donate £5 through Sephora’s rewards program, you’re helping FEI to support our member charities to:

1. Campaign for face equality in their own setting, across the globe.

2. Access our educational resources and campaign tools to challenge injustice.

3. Support their communities of people with facial differences to speak up on the issues impacting them, be it hate crime, discrimination or abuse.

4. Have their voices heard as FEI feeds into international human rights policy agendas.

Small Choice, Big Impact

Your decision to donate £5 to Face Equality International through Sephora’s rewards program creates a ripple effect of change. From workshops and community support to global campaigns, your contribution moves us closer to a world where everyone’s face is valued. Your choice to give back matters - thank you!

Your £5 Goes Further Than You Think!

By choosing to donate your Sephora points, you’re helping to change the world for people with facial differences. Living in a world that enforces narrow beauty standards, and attaches morality to appearance causes endless challenges. From social isolation, bullying, to hate online and in person. You can be part of the change to end this.

Why Face Equality International and Sephora UK?

Imagery in the beauty media rarely includes people with facial differences and beauty halls often feel unwelcoming, with frequent negative reactions and stares. This gap between inclusivity promises and real experiences highlight the need for beauty brands to do better - and Sephora wants to lead the way.

From our campaigns to in-store services, we want everyone to feel like they belong to something beautiful and see Sephora as a safe space to express their most authentic selves.

Let’s work together for a beauty industry where everyone can feel seen and valued, both as customers and professionals.

Our work so far

We collaborated with FEI on our #FearNoFace Halloween campaign. This encouraged our beauty community to create looks that didn’t feature scarring, breaking the link between facial difference and villainy.