Created by Selena Gomez, Rare Beauty is challenging unrealistic standards of perfection. From the award-winning Soft Pinch Liquid Blushes to the bestselling Liquid Touch Weightless Foundations, discover feel-good makeup for a more confident you. Think airy, skin-loving formulas that provide a fresh finish. Embrace your own uniqueness with Rare Beauty at Sephora UK. Vegan and cruelty free, always.